Under the new agreement, Sky Bet will continue to be the title sponsor of the Football League which has recently rebranded to the English Football League. The sponsorship deal includes the three divisions - Championship, League One and League Two. To show appreciation to all the Football League punters, Sky Bet bookmaker will offer best odds on all Football league teams to win their Boxing Day games. The Leeds-based online company has been the sponsor of the EFL since the 2013-14 season. "Over the last couple of seasons we've loved working with the league, its clubs and the fans and so are delighted to extend Sky Bet's sponsorship” said Sky Bet’s chief executive Richard Flint.